Pop Mart's Stock Escalation: Introduction of Mini Labubu Dolls

The announcement of the Mini Labubu Doll series has propelled Pop Mart's stocks by 11%, enhancing prospects for the company's global market reach.

Pop Mart, a prominent Chinese toy manufacturer, witnessed an 11% increase in its share prices following CEO Wang Ning's declaration regarding the forthcoming Mini Labubu doll series. This development signals robust potential for the company's future growth.

As reported by Bloomberg on the 20th, Wang disclosed during the financial earnings presentation that Pop Mart is on track to surpass its annual revenue projections. The company also aims to introduce the new Mini Labubu doll collection to the market.




Image Source: Reuters

Subsequent to the declaration, Pop Mart’s stock experienced a significant rise, reaching HK$310.60 (approximately ₩55,706) on the Hong Kong Stock Exchange. This represented the most substantial single-day increase in four months and achieved a peak since the company’s IPO in December 2020.

Wang remarked, "Given the global demand for Labubu collectibles, I was unable to precisely forecast our revenue surge. Initially, our target for the year was CNY 20 billion (around ₩3.89 trillion), but now CNY 30 billion (about ₩5.84 trillion) appears within reach." He also mentioned that the Mini Labubu dolls might be launched as soon as this week.

The positive investor reaction underscores the growing interest in Pop Mart’s collectible items and the potential for sustained international market growth.